About Me
Originally from Evergreen, Colorado, I’m a Strategic Media Management major at Gettysburg College with a passion for creating impactful digital narratives. As a collegiate basketball player, I’ve honed teamwork, perseverance, and leadership—qualities I bring to every marketing initiative I undertake.
With experience ranging from managing social media platforms at Ocean Atlantic Rentals to developing marketing strategies for lululemon's MIRROR platform, I specialize in designing campaigns that resonate and deliver results. As the current Panhellenic Public Relations Chair, I continue to refine my skills in digital media and storytelling.
Proficient in Adobe Creative Suite, HTML, and SEO, I merge technical expertise with creativity to amplify brands' voices and engage audiences. Explore my portfolio to see how my work combines innovation and strategy to elevate brand presence.
My Background
From the mountains of Evergreen, Colorado, to the basketball courts of national tournaments, my journey as a student-athlete has shaped my passion for athletic fashion and digital marketing. Playing for a Nike-sponsored team gave me unique insights into branding and marketing strategies, but it also exposed stark gender inequalities in sports. While our team excelled nationally, we received minimal support compared to our male counterparts—a disparity that fueled my drive to create change through inclusive and empowering athletic wear.
As a Strategic Media Management major at Gettysburg College, I’ve honed skills in content creation, analytics, and campaign strategy. Through internships with lululemon and other brands, I’ve developed a keen ability to connect with audiences and craft meaningful, results-driven campaigns. My mission is to blend creativity with purpose, redefining how athletic fashion supports and inspires women in sports.
